Image Theory

The image you project is representative of your style of communication, behaviour, and visual presentation.
Your image is also a manifestation of your personality, lifestyle and attitude.

We constantly emit messages to the world around us through verbal and non-verbal communication.
Our interpersonal relationships are greatly affected by these messages. Others will respond to us according to the unique styles of communication we employ.

The way you choose to present yourself defines you to others.
Whether it is a first impression before a potential romantic partner, or daily interactions with colleagues, your image is your expression of yourself and a reflection of your self-concepts and beliefs.

The visual accounts for 55% of our presentation (body language + physiology + clothing/grooming).
Other components: 7% verbal and 38% vocal/tonality.

We believe what we see.
The visual aspect of a person’s presentation can either add credibility or sabotage the message. Fortunately, this is an area over which we have the most control.

Your style of verbal and non-verbal communication should be congruent with your beliefs, personality and aspirations.
Expressing your authenticity is vital to your success in the workplace and your social life. Regardless of your past experiences, you can choose to create the life you desire and deserve in order to move forward and enjoy a higher degree of success.